The push towards organic farming in the EU faces significant challenges, especially with the ambitious goal of converting 25% of agricultural land to organic methods by 2030. Despite progress, a recent debate hosted by Euractiv highlighted crucial areas needing attention to make organic products more accessible and appealing to consumers. The journey towards a more organic Europe is not merely a shift in agricultural practices but a transformation in consumer behavior, policy frameworks, and market structures. As we at Benefert BV strive to become a leading trader in organic fertilizers, these discussions and developments resonate with our commitment to sustainability and closing the circle for all kinds of organic resources. By fostering a supportive environment for organic farming, we can ensure it becomes a viable, competitive choice for farmers and consumers alike, aligning with our goals of sustainability and efficiency in agriculture.